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HealthHero partners with Fitness First to offer virtual health services

Written by HealthHero | Oct 2, 2024

HealthHero is excited to have partnered with Fitness First to provide their premium members with a range of digital health services, giving them streamlined access to virtual GPs, online physiotherapy, dietitian appointments and mental health support.

Fitness First has launched its unique premium membership, becoming the UK’s first leisure operator to offer four of HealthHero’s health and wellbeing services, reinventing what the typical gym membership includes.

This partnership answers consumers' calls for more holistic health support, and addresses the issue of growing wait times for GP appointments on the NHS by offering fully-integrated, preventative and in-the-moment support. 

Fitness First’s CEO, Justin Musgrove, said: 

"We’ve talked for a long time about the fitness industry stepping up and doing more to support the holistic health of its members and we feel our new premium membership does just this.  

"By being the first to the full range of HealthHero’s services, we feel we’re creating an accessible route for our members to access support typically reserved for expensive private healthcare cover.   

"We hope to deliver a transformative impact on members quality of life, like never before."

Sanjay Chada, Strategic Partnerships Director at HealthHero, added:

"We’re delighted to be working with Fitness First to provide access to healthcare designed to support members’ whole health. Our partnership is a huge step forward in changing the scope of gyms as a holistic health provider. Our services are designed to be delivered at scale, so fitness operators are the perfect partner for us. With Fitness First’s expertise, we are excited to be moving the industry forward with a true 360 wellness offering."

Learn more about HealthHero's virtual GP service here.